Ever have that feeling that the ideas in your innovation portfolio are too narrowly focused? Wish you were innovating in more areas of your business?
The Doblin Ten Types of Innovation is a great framework for inspiration. I like to look at it to help shift my perspective. As you look through it, ask yourself: What would it look like if we did it that way? or: What customer problems could we address by doing things differently than we do today? I find this helps me view a situation from more than one angle.
What do you use for inspiration or thought starters?
Click on the image to go to the Doblin website for more information. Or download the .pdf below.
Doblin_TenTypesInnovation
.pdf
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